Viktor & Rolf   — 20th anniversary of Flowerbomb

Beyond Bloom.

To celebrate Flowerbomb’s 20th anniversary, Viktor&Rolf invites us to a carte blanche for their digital exhibition.
The video was produced entirely in AI.

Behind The Obvious explores Flowerbomb Extreme’s edge — a hypnotic fusion of bloom and body, fragrance and instinct.
Thanks to the VIKTOR & ROLF team and the HELMUT agency

An animal flower that could live for 20 years.
A floral bomb pushed to the extreme, bursting with fragrance, sees its first heartbeat appear. The flower merges with the flesh, the nectar with the blood to bewitch man, who has become a bee. To follow nature is to be inspired by its perfect harmony.
F.Sofiyana